As Graphics Designers more often then not we fall into the experience of needing to do some ecommerce web design whether for a client or for ourselves, having a solid grasp of this type of graphics design would be very valuable, I decided to highlight some of the designs I think would be most effective for Ecommerce.
#1 – Shirt.Woot.com
I was recommended this site by a friend and I was surprised at how effective it’s Ecommerce design is. Here are a couple of things I think make this site so effective:
- It’s hilarious
- It targets a specific niche
- It’s VERY good at instilling a sense of urgency into buying (if you don’t buy the shirt right now it could very well be gone forever)
- It promotes a sense of community.
- Small targeted selection.
Look through this site and see if there is anything from their design that you can incorporate into your own designs.
#2 – Amazon.com
Amazon is hands down the most effective site at selling just about every product under the sun, they have several tricks designed to drive sales like nobodies business. From convenient one click orders, unbeatable selection, effective customer review system. If you follow some of Amazons techniques you can’t go wrong.
#3 – ThinkGeek.com
The way ThinkGeek.com markets their products shows their enthusiasm and knowledge of what their customer wants, a perfect example of niche marketing at it’s finest.